Sr. Product Designer
Petpooja
- Owned the WhatsApp campaign builder end to end, scaling to 683K+ messages with a 98% delivery rate and 58% read rate.
- Grew monthly active users ~4.5x in four months (1.5K to 6.7K) by reworking onboarding, information architecture and navigation.
- Led the AI-assisted Reputation Management system, lifting review response rates by ~35%.















